Your Vision , Our Creation

Furniture 101 is a family owned business, as such, we strive to run the business using the same family values that we live by. We manufacture most of our products in our factory. The remainder of our products are sourced using local suppliers, thereby growing our local economy and supporting small businesses. Less then 5% of our stock is imported. We prefer supporting the small businesses as those are the guys who need our support the most.
Our factory was born out of our drive to support local entrepreneurs. We are proudly BEE compliant.

Using the family values that we grew up with, we understand the need to provide good quality products at an affordable price. Each customer is important to us and we always strive to make each customer happy with their purchase and experience at Furniture 101.
We manufacture custom items at affordable prices.


At Furniture 101 we manufacture our own couches, thereby guaranteeing that you receive the best quality at an affordable price. We are constantly busy designing new couches or re-designing our current range.  This ensures that we are always ahead of the market which results in positive customer experience. We understand that everyone has their own unique taste, budget and lifestyle, so why shouldn’t your couch also be unique? We offer free design consultations to ensure that you receive the perfect couch, within budget.



The lounge is the most undervalued room in the house. The lounge is where families gather to have quality time together engaging in various activities. We provide furniture to make sure that your lounge is the perfect place for you and your family. Our range of lounge furniture is constantly growing and evolving. most of our lounge furniture can be customised to suit your individual needs.



The dining room, whilst not always the busiest room in the house is very important. The dining room is where families gather for Sunday lunch, birthdays, special occasions and dinner. Usually, the dining room is where families spend the most amount of time communicating with each other. You can choose your own table colour as well as customize your dining chairs. We make custom sized dining tables as well.



The bedroom is a personal sanctuary. A place to rest, relax and unwind. We stock all the furniture needed to make your bedroom the perfect sanctuary. We custom make our headboards, pedestals and kists to suit your bedroom. Our beds come in standard sizes and are also available in extra length sizes. We stock mirrors, wardrobes, chest of drawers and pedestals.



Being family orientated, we also realise the need to cater for our children. A child’s mind is constantly growing, as are their needs. We understand that children do not want the same furniture as their parents. Contact us to provide the perfect furniture for your loved ones. The bright and colorful materials will ensure that your child’s bedroom is the perfect environment to encourage learning and growing. Our prices as also so reasonable that you can change the theme as your child grows.



The kitchen is the heart of the home. Let us help you cook up a storm. We stock kitchen cupboards, bar chairs and tables for your perfect kitchen. Built in cupboards can be costly and time consuming to install, our kitchen units are budget friendly and already assembled.




08:30 ~ 17.30


08:00 ~ 15.00


1st & Last Sunday Every Month

09:00 ~ 15.00


Deco Park Branch

Northlands Deco Park

New Market Road (Just off Witkoppen)

Turn left when you enter the park, first right, then right again and we are in the right

Store 64 Design Blvd

Cell: 066 234 4419

E-Mail: jhb@furniture101.co.za